The new BMW X6 is more versatile than ever before, proving that drivers needn’t trade a fashionable design for a functional one. Known as a sports activity coupe (SAC), this exciting model packs plenty of performance behind three little letters. You’ll also enjoy top-tier comfort, with an expertly appointed cabin and sporty body design that stands out among the market’s other mid-size SUVs.

Read on to learn more, then get to BMW of Roanoke to test drive a luxury vehicle from our line-up!

?Everywhere you look, new electric vehicles are hitting the market, but BMW’s commitment to sustainability stands out among the competition. The BMW electric lineup has been fine-tuned to include the latest technology, modern styling, and a unique dedication to our environment. Even though their EV lineup is intriguing, their vehicles are only the tip of the iceberg when it comes to their sustainability promises. 

While the BMW X1 is the smallest SUV in the line-up, it scores big with consumers for both versatility and performance. Equipped with all the technology and safety features families love, this luxury SUV also earns top marks with industry leaders. In fact, the BMW X1 was named the “Best Subcompact Luxury Car” in the Kelley Blue Book Best Buy Awards!

Read on to learn more about the award-winning 2023 BMW X1, then stop by BMW of Roanoke to test drive your new SUV!

BMW’s luxury line-up is defined by head-turning design, with each new generation more stylish than the last. The BMW 4 Series Gran Coupe was born of the 4 Series two-door coupe, adapted to make a more aggressive approach as a sporty, four-door hatchback.

While the roomy rear seat adds practicality, this redesigned model loses nothing in performance. Equipped with the latest tech and comfort features, this BMW model takes luxury to the next level.

Seeking a “like new” vehicle without the new car cost? Certified pre-owned vehicles offer incredible perks – with a lower price tag attached! Here at BMW of Roanoke, we have perfected the process each CPO vehicle undergoes, ensuring only the highest quality cars, trucks, and SUVs land on our lot.

Read on to learn more about our BMW Certified Program! 

The BMW line-up strikes the most beautiful balance between dynamic performance and sophisticated design. With a cabin thoughtfully designed for comfort and an exterior sure to turn heads, the BMW 5 Series of luxury mid-size sedans looks as good as it rides. 

Plus, it has earned a 2022-2023 Top Safety Pick+ award from the Insurance Institute for Highway Safety (IIHS). This means that it earned a “Good” rating in these six crash tests: 

BMW always has a way of setting the standard for compact luxury sedans. In 2023, the new BMW 3-Series does it again with an exciting evolution with modern touches and bold design. On the outside, you’ll see slimmer headlights and a new light signature, an overall refreshed exterior.

The interior boasts the most noticeable upgrade with the addition of the BMW Curved Display. The infotainment system is powered by the updated BMW Operating System, iDrive 8, and delivers an even more intuitive and interactive in-car experience than ever before.

From bold styling to breakneck speed, BMW delivers. The brand has become synonymous with quality, providing a lineup of SUVs and crossovers built for adventure. BMW X Series models are expertly crafted with precision suspensions and power-packed engines, built for rugged performance like never before. But you won’t have to sacrifice the comfort features you love! These adventure-ready models, aptly named “Sports Activity Vehicles,” truly offer the best of both worlds. 

Read on to learn more about the BMW X Series, then stop by BMW of Roanoke to test drive a new model!