BMW of Roanoke

Welcome to the BMW of Roanoke website, a fast and convenient way to research and find a vehicle that is right for you. Whether you are looking for a new or pre-owned BMW car, truck, or SUV you will find it here. We have helped many customers in or near Roanoke, Charlottesville, Lynchburg, Greensboro, Lewisburg, Bluefield, Princeton, Blacksburg, Christiansburg, Salem, Rocky Mount, Moneska and Bedford find the BMW of their dreams!

We know that prospective customers are extremely well educated when researching their next vehicle. BMW of Roanoke has made it easy to get all the available vehicle information so you can spend less time researching and more time enjoying your purchase. Check out our new specials and pre-owned specials for additional savings on your next vehicle.

As a premier Virginia BMW dealer, we have a huge selection of new and pre-owned vehicles from which to choose. BMW of Roanoke online and offline customers enjoy vehicle specials every day. We offer BMW service & parts, an online inventory, and outstanding financing options, making BMW of Roanoke a preferred dealer serving Roanoke, Charlottesville, Lynchburg, Greensboro, Lewisburg, Bluefield, Princeton, Blacksburg, Christiansburg, Salem, Rocky Mount, Moneska and Bedford area BMW buyers. Ready to set up a test drive? Visit our Charlottesville area BMW dealership in Roanoke, VA today!

We Are A Motorsports Parts Dealer!

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Testimonials Read More

Justin Douglas
Justin Douglas
GOOGLE
10-10-2019
Full Star Full Star Full Star Full Star Full Star

Had a great experience buying car with Troy at BMW Roanoke. Troy has went out above and beyond to make both are sales and service experience excellent with this dealer. Deal was fair and Allan was incredibly efficient getting paper work done and signed. Will buy from them...View More

Ginger Gilmore Jones
Ginger Gilmore Jones
GOOGLE
10-9-2019
Full Star Full Star Full Star Full Star Full Star

Very nice and accommodating. Everyone at the place spoke and was friendly whether they waited on you or not. I was impressed with that.

John Aldridge
John Aldridge
GOOGLE
10-9-2019
Full Star Full Star Full Star Empty Star Empty Star

We recently bought a vehicle from Roanoke BMW because we wanted to support a dealership in Roanoke, although several of our friends noted we should go to Berglund in Lynchburg. The purchase process was average. Nothing spectacular just normal. We did enjoy Star, our...View More

Mark Goodman
Mark Goodman
GOOGLE
9-19-2019
Full Star Full Star Full Star Full Star Empty Star

Bob provided great service after experiencing car troubles while traveling.

Joshua Price
Joshua Price
GOOGLE
8-29-2019
Full Star Full Star Full Star Full Star Full Star

This is the way BMW should be. Very friendly staff and super knowledgable

"Product Sells Itself"

Rkgu3
DEALERRATER
8-22-2019
Full Star Full Star Full Star Full Star Full Star

The gentleman who worked with me was both knowledgeable and pleasant. But, truth be told, the vehicle is so good that it sells itself. I knew within just a few minutes that the X3 was what I wanted - everything else was icing after that.

Joe Bird
Joe Bird
GOOGLE
8-19-2019
Full Star Full Star Full Star Full Star Full Star

Great experience working with Starr Groves and everybody at BMW of Roanoke. Found a car online, talked to Starr about it, then drove three hours to make sure it was what it seemed to be. It was, so we bought it. No problems whatsoever. Then lunch at Montano's, an excellent...View More

Josh Walker
Josh Walker
GOOGLE
7-30-2019
Full Star Full Star Full Star Full Star Full Star
Michael Adams
Michael Adams
GOOGLE
7-20-2019
Full Star Full Star Full Star Full Star Full Star

Expert BMW service with courtesy shuttle ride to your home or workplace while your repairs are done. Reasonable prices for a dealership. Highly recommended.

Karen Shively
Karen Shively
GOOGLE
7-1-2019
Full Star Full Star Full Star Full Star Full Star

"Fantastic Service"

Davidhstevens
DEALERRATER
6-27-2019
Full Star Full Star Full Star Full Star Full Star

I first started looking for a car for my wife and Tim Hartzog helped me find the perfect vehicle. Not only did he do a great job showing me car options, they delivered the car to our lake home and the “genius” spent a great deal of time walking my wife through the...View More

Shane Tomlin
Shane Tomlin
GOOGLE
6-23-2019
Full Star Full Star Full Star Full Star Full Star

Small dealership. Had my car serviced fast & great customer service.

Gail Ward
Gail Ward
GOOGLE
6-20-2019
Full Star Full Star Full Star Full Star Full Star

Thanks to Aaron in the Parts Dept...you made my first experience there very pleasant!! And Shon explained some basics to me...on a BMW that I bought elsewhere!! So, I'd say I HIGHLY RECCOMEND them. Professional, efficient, friendly, and informative!! I'll be back!

Lea Black
Lea Black
GOOGLE
6-9-2019
Full Star Full Star Full Star Empty Star Empty Star
Jc2149
CARGURUS
6-5-2019
Full Star Full Star Full Star Full Star Empty Star

Quick response

Leslie Simpson
Leslie Simpson
GOOGLE
5-25-2019
Full Star Full Star Full Star Full Star Full Star

This was my first time taking my car here for service. These guys are professional, precise, respectful and fair. These qualities are seldom seen these days. They’re now my number one dealership

david overstreet
david overstreet
GOOGLE
5-24-2019
Full Star Full Star Full Star Empty Star Empty Star

Everything sky hight

BING
5-1-2019
Full Star Full Star Full Star Full Star Full Star

My husband and I were driving from Florida to Connecticut when we were rear-ended at high speed in North Carolina. We took the car to BMW of Roanoke to have …

Elizabeth W.
Elizabeth W.
YAHOO
5-1-2019
Full Star Full Star Full Star Full Star Full Star

My husband and I were driving from Florida to Connecticut when we were rear-ended at high speed in North Carolina. We took the car to BMW of Roanoke to have diagnostics run to determine if the car was driveable. The staff took the car right away, ran computer tests, gave us...View More

Elizabeth W.
YELP
5-1-2019
Full Star Full Star Full Star Full Star Full Star

My husband and I were driving from Florida to Connecticut when we were rear-ended at high speed in North Carolina. We took the car to BMW of Roanoke to have diagnostics run to determine if the car was driveable. The staff took the car right away, ran computer tests, gave us...View More

Sari I.
YELP
4-27-2019
Full Star Full Star Full Star Full Star Full Star

My son was stranded outside Roanoke in the middle of the night, and was towed to BMW of Roanoke. Even though the tow truck driver dropped the car off and put the key in a place where no one at the dealership could find it, Destiny, in the service department, was a total and...View More

Sari I.
Sari I.
YAHOO
4-27-2019
Full Star Full Star Full Star Full Star Full Star

My son was stranded outside Roanoke in the middle of the night, and was towed to BMW of Roanoke. Even though the tow truck driver dropped the car off and put the key in a place where no one at the dealership could find it, Destiny, in the service department, was a total and...View More

BING
4-27-2019
Full Star Full Star Full Star Full Star Full Star

My son was stranded outside Roanoke in the middle of the night, and was towed to BMW of Roanoke. Even though the tow truck driver dropped the car off and …

Alan
CARGURUS
4-8-2019
Full Star Full Star Full Star Full Star Full Star

Excellent customer service! They answered all my questions and then some. I would definitely recommend BMW of Roanoke to anyone. Professional and friendly staff. Starr and John were amazing. Marin the "BMW Genius" was so friendly and professional too.

jason warren
jason warren
GOOGLE
3-30-2019
Full Star Full Star Full Star Full Star Full Star

Excellent service

Teresa Future Mrs. Carter
Teresa Future Mrs. Carter
GOOGLE
3-30-2019
Full Star Full Star Full Star Full Star Full Star

We purchased a new BMW 320i xdrive on 3/28/2019. We couldn’t have asked for nicer salesmen. John, the Manager, was super friendly and was in contact with us and answered all of our questions timely. Every person there was super friendly (I can’t remember everyone’s...View More

Christie Key
Christie Key
GOOGLE
3-28-2019
Full Star Full Star Full Star Full Star Full Star

Bob Watson was so helpful when I took my 2013 BMW x3 in for repairs. Excellent service!

"New 540i"

jedmunds
DEALERRATER
3-5-2019
Full Star Full Star Full Star Full Star Full Star

Tim and his team at BMW of Roanoke were very accommodating and responsive throughout the selection, ordering, delivery, and post-delivery process. I would recommend BMW of Roanoke and would not hesitate to order through them again.

keith cook
keith cook
GOOGLE
1-15-2019
Full Star Full Star Full Star Full Star Empty Star

Awesome experience

AKeen
CARS
12-30-2018
Full Star Full Star Full Star Full Star Full Star

I have never been subjected to the level of professionalism during the car buying experience as I was at BMW of Roanoke. Every person that we dealt with was absolutely amazing and it was the smoothest vehicle purchase I have ever made. The GM took the time to sit and chat...View More

andrew keen
andrew keen
GOOGLE
12-30-2018
Full Star Full Star Full Star Full Star Full Star

I have never been subjected to the level of professionalism during the car buying experience as I was at BMW of Roanoke. Every person that we dealt with was absolutely amazing and it was the smoothest vehicle purchase I have ever made. The GM took the time to sit and chat...View More

Brian
CARGURUS
12-21-2018
Full Star Full Star Full Star Full Star Full Star

Very professional.

Dr. Conrad Claytor
Dr. Conrad Claytor
GOOGLE
12-20-2018
Full Star Full Star Full Star Full Star Full Star

Very friendly and professional staff.

Our Locations

  • BMW of Roanoke
  • 2824 Franklin Rd. SW.
  • Roanoke, VA 24014
  • Get Directions
  • BMW of Roanoke Courtesy
  • 2824 Franklin Rd. SW.
  • Roanoke, VA 24014
  • Get Directions

Meet Our Service Staff

Service Manager John  Circle
X
Service Manager
John Circle
Service Advisor Robert (Bob) Watson
X
Service Advisor
Robert (Bob) Watson
Generic Staff Photo
X
Service Advisor
Destiny Webber
Shuttle Driver Dawn  Waters
X
Shuttle Driver
Dawn Waters
Shuttle Driver Rutledge  Robinson
X
Shuttle Driver
Rutledge Robinson

Meet Our Parts Staff

Parts Advisor Aaron Lester
X
Parts Advisor
Aaron Lester
Parts Manager Greg  Strom
X
(877)250-1938
Parts Manager
Greg Strom

Contact Information